about
Fox Plus Wilson is a digital marketing strategy, website development/management and content creation service owned and run by Melissa Fox.
Strong brands capitalize on the expertise and talent of their owners and staff. I aim to help you build trust and authority by creating accessible, intuitive, and useable products so you can stay focused on what you do best.
Career
My love of writing began in childhood, but I started my first editorial job in the Special Features department at The Royal Gazette (then one of three regular broadsheet/tab publications in Bermuda). Since, I’ve seen my bylines in several print and digital publications, including the now-shuttered ThinkContra (a former underground fashion and culture blog), JourneyWoman.com, various specials published by The Gazette, and, most recently, as editor of Fodor’s Bermuda Travel Guide.
Web development and digital marketing came as a natural progression. I’ve had the good fortune to work on projects for different industries, including SaaS, utility, e-commerce, real estate, and fashion.
Areas of Expertise
- Digital marketing strategy
- Keyword research & keyword management
- Website development (WordPress)
- Page builders (Elementor, Divi)
- Accessibility & Sustainability
- E-commerce & Payment Integration
- Google Analytics suite (Analytics, Search Console, Ads)
- SEO Content Writing
- Long- and short-form editorial
- Project management + related applications (Trello)
- Asset creation + management (Photoshop, Illustrator, Canva)
- Photo Editing